Hi, I’m Scott and I'm Happy Dog Breakfast obsessed. I'm about 10 years old, and my family adopted me when I was a young adult. They say I’m a verrry good boy (okay, I do jump fences. and roll in stuff. but mostly I’m a very good 🐕).
Plant-based
We obsess over your dog's microbiome. The amazing fibre & polyphenols in Happy Dog Breakfast are the workers behind a long and waggy life.
Human Grade
Dogs are our family and we wouldn't feed them anything we couldn't eat ourselves. This food is human grade all the way!
Only Good Grains
Zilch harmful fillers like wheat, soy and corn! No preservatives, no artificial junk. We abhor that stuff.
Good for them, easy for you
Happy Dog Breakfast is a super quick solution to breakfast—literally just add water. It keeps your dog satiated and settled till you get home.
Shinier, softer coats
HDB families notice healthier skin, shinier and softer coats—so good when you're curled up together.
Happy tummies, happy days
HDB reduces inflammation, settles tummies, and eases aching joints—just what older or unwell dogs need for a happy life.
FOOD FOR MOOD
Fibre that can only come from plants is our superpower. Fibre supports the healthy bacteria that blanket your dog's microbiome—and those healthier bacteria feed the brain, calming anxiety and boosting their mood as well as their physical health.
CLEAN BLOOD = HAPPY, HEALTHY ORGANS
Your dog (who we do all this for) will have cleaner blood to all organs, boosting their immune system for long term vitality. Their coat, energy levels and mobility will improve within days of transitioning to the new diet.
Transformational change usually happens within 2 to 3 weeks, and the first thing you'll notice is fresher breath and nicely formed poos.
DISHING OUT THE LOVE
Each ingredient in HDB has a (delicious) medicinal purpose. When combined with raw meat and bones, it provides optimal health for your dog.
We recommend a daily diet of 65% fresh raw meats & veggies - 35% HDB.
Two formulas, Rose Hip & Original
A Jumbo 4.5kg bag will serve about ⭐️ 6 months' breakfast for a small dog ⭐️ 4 months for a medium dog, and ⭐️ 3 months-ish for a large dog. Feeding Guides Here
Small Original Formula 600grams
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- $25.50
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- $25.50
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Regular Original 1.75kg
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- $54.50
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Jumbo Economy Original 4.5kg (free shipping)
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- $119.50
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- $119.50
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Small Rose Hip 600grams
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- $27.00
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- $27.00
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Regular Rose Hip 1.75kg
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- $58.00
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- $58.00
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Jumbo Economy Rose Hip 4.5kg (free shipping)
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- $127.00
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- $127.00
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First time here?
Welcome! Just enter FIRSTORDER in the code box on checkout for free shipping on any size pack.
We'll add an extra little packet of treats and if you're not delighted with HDB results, we'll happily refund your money.
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OUR CUSTOMERS SPEAK FOR US
Weight & Fitness
My mini dachshund [Frank] has lost weight, he's fitter and runs on our walks now and his coat is so soft. It took a while to get my two dachies used to the change...but now they are so excited for breakfast every day.
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Jodi B (Tasmania)
Vitality + soft coats
Hi friends! We like both formulas so we think we'll just rotate each time we purchase. Our boys are doing so well on this food! Their coats are amazing - so nice to snuggle in to them tee hee hee :)
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Matthew & Amanda V ( Port Macquarie)
Breath + bowels
HaPpY ‘Happpy Dogs’ x 3. Our dogs have been enjoying their 'breakfast' at dinnertime for approx 12 months — their coats have remained glossy, they never have bad breath and their 'toileting' habits are routined, 'voluminous' 😜 and healthy.
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Gail C (Samford)
Weight management + shiny coat
After a few months of HHD for breakfast, Harvey's coat was so shiny, people would always comment on it when we were out walking. It has also been easier to keep his weight under control (he's a labrador!), he just looks fitter and always has heaps of energy.
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Christine J (Brisbane)
Kelpie energy!
My two rescue Kelpies LOVE their healthy breakkie. It keeps them fuller and gives them enough energy to run around our 2 acres during the day. They then eat raw at night and digest it better. It makes us happy knowing all the great, healthy ingredients are in their breakkies too.
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Tracy T (Ningi)
WE GUARANTEE
We're dog people just like you, so HDB will always be good for the budget with a 100% money back guarantee if you're not delighted with the results.
MADE WITH LOVE
Dogs need a healthy planet too 🌏🌿. Our ingredients are human-grade, chemical free and earth-friendly—and we support organisations that care and fight for dogs that are helpless and in need. We're a work in progress and continually striving to improve
Every dog's a celeb 🏅
This badge of honour belongs to Henry. His mum, Lisa, writes: "Happy Dog Breakfast keeps my beautiful Henry ❤️ in great slim-and-trim show condition, with a healthy shiny coat."
Life, lived well
Senior dog Max has a daily serving of Happy Dog Breakfast and he's living his best life on his pawrents' farm.
Dolly approves this message
Our Dolly was close to paralysed with arthritis at only 18 months. She fully and quickly healed, thanks 100% to what is now Happy Dog Breakfast—and today at 11-years-old, she's still pain free and the happiest (and twirliest) of Labradors.
Stories
Henry (aka Hetty)
Sometimes here at Hey Happy Dog, we meet customers whose stories are like no other. Meet Sian and her now 1-year-old puppy, Henry.
Dolly's story
Hey, I'm Dolly. When I was 18 months old, I was eating the very best premium grade dog food my family could find, it came from the vet. Then I hurt my hip playing with my bff Scott and found myself in a lot of pain.