Yes, 100% vegan, on purpose.
No meat, dairy, or animal by-products in the bowl. Ever.
That said, HHD isn't designed to be your dog's whole diet — it's designed to sit alongside whatever they're already eating.
We're flexitarian dog parents ourselves, our dogs get HHD every morning and the rest of their diet is fresh raw meat and veg.
There's a lot of conflicting advice out there — if you ever want to talk it through, we're here.
Easy peasy:
1. Scoop the dry mix into the bowl.
2. Add water—usually enough to just cover the mix, but some dogs like it quite wet while others prefer a more fluffy texture.
3. Let it absorb for whatever time you have (we do overnight, but just moments works fine, too).
Bon appetit, serve it up!
Sometimes, you might like to switch water to plant or dairy milk—we hear it's very yum 🐾. And add healthy extras to their bowl any time. Their gut bacteria will love it, and doggo's happy surprised looks will make your day!
Yes. Puppies to seniors, you'll ❤️ what HHD will do for your dog.
It's a gentle food that's wonderful for growing up, growing old, and everything in between. Because it's never too early or too late to give the gut a fresh, healthy start.
Actually, any time is good. HHD started out as Happy Dog Breakfast because that's how we fed our own dogs. But then people started telling us that evenings worked best for them.
As a case in point, home-alone dogs will benefit from a breakfast meal to keep them satiated and calm while their parents are away, but for dogs who bark at the moon (so to speak), evening probably works best.
The plant fibre and nutrients will work their gut-magic however and whenever they're ingested.
We love it when we meet like minded dog parents. HHD is a great time saver for you, and it's a way of making sure your dog is getting everything they need. We add home made goodness to our dogs' diets too.
Important question — uneaten dog food has no nutritional value at all!
We try hard to make our food naturally enticing without using palatant enhancers (ugh!). The plants have natural sweetness, and we add a rich savoury vegetable broth to boost the taste and aroma.
But we get it, every dog is different. Some will love the smell, taste, and texture right away; others might circle it like it’s a trap and not even give it a try. Respect and love to them all.
The best thing to do is take it as slow as they need; even really small amounts mixed (or hidden) in their regular food will still do wonderful things for their gut.
We pop a transitioning guide in with all first orders — and please reach out any time if you need a hand. A happy dog and a happy you, that's all we want.
Yes! A money-back guarantee is not something you'd normally expect when you buy dog food, but we're different. If you're not completely satisfied, we refund your money in full. Return postage is on us.
Just reach out via our Contact page.